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GrowTheory

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The theory that anyone can go viral with the right instruction in
three easy steps.

STEP ONE: 
BROWSE MEDIA

GrowTheory provides a Content Library of viral videos for the taking. Browse older successful videos, or stay with the trends through our weekly recommendations!

viral content library social media

STEP TWO: LEARN THE STRATEGY

Once you choose a video to duplicate for your business, follow our 5-minute breakdown explaining the elements that will make it likely to go viral. Each breakdown shows you how to film, edit, and tailor the video to your business.

How to go viral for my business

STEP THREE: CREATE VIRAL CONTENT

Simply follow the directions that come with each video, edit, and upload your next viral video. 

How to edit viral videos social media for my business
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We finally understood why certain videos go viral. The weekly recommendations alone changed how we post—and our engagement followed.

Burt Watson Auto

Instead of guessing what to post, we now have a clear formula. Posting feels easier and actually works.

Omega Wellness Club

This gave us direction without locking us into expensive social media management. We stayed in control and saw better results.

Jamie L.

30 MILLION VIEWS IN

1 YEAR.

YOU COULD BE OUR NEXT SUCCESS

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SERVICES

NOT JUST SOCIAL BUTTERFLIES

SOCIAL MEDIA MANAGEMENT

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CONTENT CREATION

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INFLUENCER MARKETING

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SOCIAL MEDIA ADVERTISING

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RESILIENT MINDSET

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COMMUNITY MANAGEMENT

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Steven Lenon

Meet Our Founder

GrowTheory was founded by Steven Lenon, a marketer who spent years studying what actually makes content perform on social media.

After working with businesses of all sizes, Steven noticed the same problem over and over: most companies didn’t need a full-service agency—they needed clear direction. They needed to know what to post, why it works, and how to execute it without wasting time or money.

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Frankie B.

Customer Support

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ABOUT

Pick, Film, Post

We give you plug-and-play viral video ideas and tutorials, so you can grow your social media without paying for a full-time manager.

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AMONG OUR CLIENTS

PROUD TO WORK WITH

viral videos for business social media
Editing viral content social media
Viral Social Media Content
Capcut editing for viral social media content

GROWTHEORY

GROWTHEORY

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